About Nancy's Notions

Nancy's Notions
333 Beichl Avenue, P.O. Box 683
Beaver Dam, Wisconsin 53916-0683

When Nancy Zieman discovered her students shared her struggle to find quality notions and materials, she developed a list and mailed it from her kitchen table. As her following grew, she needed to let out the seams, using a chicken coop as the first dedicated office and fulfillment center for Nancy's Notions. She stitched together a company offering excellent products, expert advice, educational events, and more. From our start in 1979 as a one-woman mail order company, we’ve grown until a multi-channel retailer serving sewing, quilting, and embroidery enthusiasts around the world. Today, our headquarters in Beaver Dam, WI, is not far from where that renovated chicken coop stood. We remain committed to offering quality products and customer service while continuing Nancy’s legacy of educating and influencing. Every product we sell, every class we teach, and every video we produce is a way for us to encourage you to take that next step in your creative journey. Let us help lead the way.

For more than three decades, sewing, quilting, and embroidery enthusiasts have trusted Nancy's Notions for:

  • The best in sewing, quilting, and embroidery supplies, patterns, fabric, designs and more.
  • Inspiration and ideas from fast-and-easy projects to artistic masterpieces.
  • Expert advice from how-to-videos to our team of sewing, quilting, and embroidery professionals.